How do some firms become large? [4]
Some firms become large by various ways. One of the important methods is by merger or integration of two or more firms. This can be in the form of horizontal merger where two similar firms join together or lateral merger where two different firms merge. This can also be possible in different stages of production. Secondly Advertising is also one possible way to grow since it generates higher demand and sales which result a need of higher capacity. Moreover issuing shares also increases the company’s capital and size.
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